Briana Jarrett is a powerhouse in social media marketing, brand storytelling, and creative communications—recognized for building culturally resonant content that drives engagement, conversion, and community. With over a decade of experience across fintech, entertainment, and consumer brands, Briana brings a rare blend of executive-level creative direction and platform-native instincts.

During her tenure at Block, Inc. (Cash App, Square, Tidal), Briana played a pivotal role in shaping the company’s brand identity through high-impact campaigns, executive content strategy, and platform-first storytelling. She led the transformation of complex concepts into compelling visual narratives, built and scaled in-house creative teams, and delivered award-winning work seen by millions.