Lead influencer marketing, creators program, end-to-end social strategy, content production, and platform growth across Instagram, TikTok, and YouTube.

Directed and produced social video strategy and production from concept to delivery.

Founded and led a design team, driving internal brand strategy and creative direction.

Designed multimedia content shaping internal brand storytelling and employee experience.

Led the social media team, driving growth and storytelling for a global church community.

I partner with major brands and creators to produce social-first campaigns, delivering high-performing UGC and influencer content built for engagement, culture, and conversion.